Essential Tips when Negotiating with Suppliers

  1. Don’t negotiate unless you have to....and don't negotiate with yourself
  2. Negotiation success is largely determined before you meet the other party – Do your homework!
  3. Never be so sure of what you want, that you won’t accept something better.
  4. Negotiation is cooperative not competitive.... Forget about ‘winning’
  5. Negotiation is perceptual not factual. Emotions and feelings play a huge part
  6. Agree an agenda with the other party before negotiating (avoid the Salami)
  7. Listen more and talk less
  8. Avoid immediate counter-offers (or ‘splitting the difference’)
  9. Never give anyone a free gift....always get something in return.
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Trussler Jones Ltd, 2020